It will interesting to see how companies calculate the gain from the free advertising that YouTube provides against the "cost" of no longer controlling the use to which its "old" material is put.
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backGoogle to test video fingerprinting for YouTube Google says it is about to test "video fingerprinting" to identify and block copyrighted material put up by YouTube users link here. In the testing phase, the system will run with "partners" (presumeably companies that have licensing deals with Google) like Disney and Time Warner, as well as some which are not, to determine if the technology works properly. Once it proves accurate and quick, it will be expanded to all content owners who wish to use it.
It will interesting to see how companies calculate the gain from the free advertising that YouTube provides against the "cost" of no longer controlling the use to which its "old" material is put.
[Posted at 06/13/2007 09:45 AM by John Bennett on IP in the News CommentsSubmit Comment |
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